Watch: Inside the Google Pixel 6 'World of magic'
Used both written and video storytelling to showcase the Google Pixel 6 experiential marketing. An exclusive interview with Amy Brown, Head of Creative Strategy, provided the brand’s perspectives on the project's innovative approach.
Google's creative campaign for the Pixel 6 smartphone showcases the device's innovative features through a playful, magic-themed approach. The marketing strategy highlights the phone's advanced capabilities by presenting its technological prowess as seemingly magical, transforming traditional tech advertising into an engaging, whimsical narrative that captures the audiences imagination.
Media Coverage: Campaign
Campaign Impact: 281k monthly unique visitors
Social engagement: 14.k
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